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Tom Arnold

Elizabeth Dudek,
Secretary
Agency for Health
Care Administration

Greetings from the Secretary!

Welcome to the Florida Choice Counseling online certification course for Medicaid Reform. First, let me thank you for your commitment to work with Medicaid beneficiaries and assist them in making a very important decision for their family – how they will receive their health care services. The job you are about to engage in is fundamental to Medicaid Reform and you have the opportunity to positively impact the lives of millions of Floridians.

I truly believe Medicaid Reform will empower beneficiaries to change their lifestyle and to improve their overall health status. Our program can and will be a model to the nation of how successful the Medicaid program can be if it is modernized to embrace the health care principles of today – prevention, transparency and marketplace decisions.

The services you will provide as a Choice Counselor will be the beneficiary’s first contact with the new Medicaid program. The education and assistance you provide will be the first stepping stone in empowering beneficiaries to take control of their health care. Florida Choice Counselors will have access to information, such as plan performance, that will truly help beneficiaries in making an informed choice.

In addition to the benefits Medicaid Reform will provide to the beneficiary, you, as a Choice Counselor, also will be leading the nation. Florida is the only state that has created a certification program for their choice counseling professionals. The course you are about to complete is designed to ensure you have the knowledge of Medicaid and Medicaid Reform and the people skills necessary to serve our beneficiaries. This innovative approach will ensure you can succeed and provide the highest level of service to our beneficiaries. I am confident that if you complete this course and become a certified choice counselor you will be successful.